purple line ABOUT US purple line


Impact Events Group has a virtual team. There are no employees, but there is a close connection with professionals of many disciplines that are called upon at various times depending on the project; designers, suppliers, planners, printers and thinkers all collaborate to do whatever is required to deliver the next fresh idea to move the client forward.



Guy Exley profile photo

Guy Exley


The Principal of Impact Events Group, has over 25 years of marketing, customer service, event and promotional experience with firms in both Toronto and Kitchener. A graduate of the University of Waterloo and George Brown College with a Post Graduate Diploma in Sports and Event Marketing, Guy has developed a wide range of experience and expertise in all aspects of event and partnership marketing.



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Jane Barkley


The Social Media & Marketing Manager, Jane has designed a comprehensive and active social media presence for the Downtown Kitchener Ribfest & Craft Beer Show, working closely with Impact Events Group. Jane is an engaged, outgoing member of the Kitchener-Waterloo community, writer, speaker and Social Media Professor at Conestoga College. Jane is the Founder of IM@Events, executing social media coverage of events.



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Impact Events Group has been a member of the Greater Kitchener-Waterloo Chamber of Commerce for fifteen years and Waterloo Region Tourism for ten. Guy is an active member of the community, volunteering for Waterloo Region Track 3 Ski School and the Invictus Athletics Club.

See Impact Events Group featured in Top Notch - Profiles in Excellence.