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Impact Events Group has a virtual team. There are no employees, but there is a close connection with professionals of many disciplines that are called upon at various times depending on the project; designers, suppliers, planners, printers and thinkers all collaborate to do whatever is required to deliver the next fresh idea to move the client forward.


Guy Exley, the Principal of Impact Events Group, has over 25 years of marketing, customer service, event and promotional experience with firms in both Toronto and Kitchener. A graduate of the University of Waterloo and George Brown College with a Post Graduate Diploma in Sports and Event Marketing, Guy has developed a wide range of experience and expertise in all aspects of event and partnership marketing.


Connect with Guy on LinkedIn.




Jane Barkley, the Social Media & Marketing Manager, Jane has designed a comprehensive and active social media presence for the Downtown Kitchener Ribfest & Craft Beer Show, working closely with Impact Events Group. Jane is an engaged, outgoing member of the Kitchener-Waterloo community, writer, speaker and Social Media Professor at Conestoga College. Jane is the Founder of IM@Events, executing social media coverage of events.


Connect with Jane on LinkedIn.



Impact Events Group has been a member of the Greater Kitchener-Waterloo Chamber of Commerce for ten years and Guy is an active member of the community, volunteering for the Conestoga College Advertising Program Advisory Committee and the Oktoberfest Advertising Committee (Chair). Guy is also a volunteer ski instructor for the Waterloo Region Track 3 Ski School and currently sits on the board as Past President.

HERE to see Impact Events Group featured in Top Notch, Profiles in Excellence






Impact Events Group Inc. Blog
Jun 27, 2016 WHAT'S NEW for #KWRibfest 2016! -   Every year we try to bring something new and exciting to KWRibfest- whe ...
Mar 23, 2016 BRAND NEW! Enjoy #KWRibfest as a VIP -       We’re excited to welcome you back to the ...
Sep 8, 2015 I want to be the judge at #KingstonRibfest! -   You could WIN one of the best jobs in the world this weeken ...
Jun 12, 2015 KWRibfest now has an app! -     Ribfest & Craft Beer Show  Goes High Tech With LoyaltyMatch & ...
May 19, 2015 We've Got Plenty Brewing for #KWRibfest -     2015 marks the 12th Anniversary of the Downtown Kitchene ...

Toronto Craft Beer Fesitval - June 22-24, 2018

Downtown Kitchener Ribfest & Craft Beer Show, Presented by Kitchener Honda - July 20-22, 2018

Kingston Ribfest & Craft Beer Show, Presented by BMW Kingston - September 7-9, 2018


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